JVR Sussex Ltd, based in Haywards Heath, West Sussex, specialises in eco-friendly vehicle scrapping, recycling, and second-hand car parts. With sustainability at its core, JVR Sussex faced the challenge of building a strong online presence to attract environmentally conscious customers and streamline its services.
To address this, JVR Sussex turned to Galaxy Website Design to revamp its digital strategy. Within just six months, Galaxy’s expertise in web design and SEO transformed JVR Sussex Ltd into a local leader in eco-friendly vehicle recycling.
The Challenge: Gearing Up for Online Visibility
Before partnering with Galaxy Website Design, JVR Sussex Ltd struggled with online visibility and lacked a professional website that reflected its eco-friendly ethos. They needed a user-friendly platform to streamline the scrapping process, provide instant quotes, and educate potential customers on their services. Competing in a crowded market, they also required local SEO support to improve their visibility in search results for sustainable vehicle scrapping in West Sussex and surrounding areas.
Our Solution: Driving Change with a Digital Overhaul
Galaxy Website Design set out to create a sleek, eco-focused website for JVR Sussex Ltd, designed to engage users and simplify the customer journey. Key features included an instant quote calculator, a step-by-step guide for scrapping vehicles, and clear information about their sustainable practices. As a bonus, the JVR Sussex website is hosted on a carbon neutral, eco-friendly server.
In parallel, a targeted local SEO strategy was implemented to optimise the website for relevant keywords and boost visibility in West Sussex and surrounding counties. A content strategy, featuring blog posts such as “The Benefits of Eco-Friendly Vehicle Scrapping,” was developed to increase organic traffic and establish JVR Sussex as an authority in sustainable vehicle recycling.
The Outcome: Driving Success and Sustainability
In just six months, JVR Sussex Ltd saw remarkable improvements in its online presence. Enquiries increased by 70%, while organic traffic from local searches quadrupled. Customers praised the website’s simplicity and functionality, particularly the instant quote calculator, which became a key driver of engagement. The website’s clear eco-friendly messaging improved JVR Sussex’s brand appeal, positioning them as a trusted leader in sustainable vehicle scrapping vehicles.
Questions We Asked Jack and Dan the Co-Directors of JVR Sussex Ltd:
Q1: Gents, what challenges did JVR Sussex Ltd face before partnering with Galaxy Website Design?
A1: Our biggest issue was visibility. We weren’t ranking on Google for local searches, and the lack of an intuitive website made it harder to attract and retain customers.
Q2: How did Galaxy Website Design address these challenges?
A2: They completely transformed our online presence. The new website is not just visually appealing, but they built a robust custom plugin for us which is the vehicle search tool at the core of the website. They also made it so easy for customers to get a quote and book a collection, all within the the plugin.
Q3: What results have you seen since the new website launched?
A3: It’s been fantastic. Enquiries have shot up, and we’ve seen a massive boost in customers finding us through Google. The instant quote tool is particularly popular.
Q4: Has the eco-friendly message of your business been better received since the redesign?
A4: Absolutely. The website communicates our sustainability focus brilliantly. Customers often mention it as a reason they chose us over competitors.
Q5: How has local SEO impacted your business?
A5: It’s made all the difference. We now rank highly for searches in many key target areas, which has brought in a steady stream of new customers.
Q6: Would you recommend Galaxy Website Design to other businesses?
A6: Without hesitation. They’re professional, knowledgeable, and delivered exactly what we needed. I’d highly recommend them to any business looking to improve their online presence.
